Nigerian singer, Burna Boy, has been announced as the co-headliner of the UEFA Champions League final kick-off concert in 2023.
The concert, sponsored by Pepsi, is scheduled to take place on June 10, just before the biggest club football match of the season begins.
Burna Boy, who has had a record-breaking year and recently released his sixth studio album, Love, Damini, will perform on the Pepsi MAX stage alongside another international superstar yet to be announced. This year’s final will take place at Istanbul’s Atatürk Olympic Stadium, and fans will get the once-in-a-lifetime chance to participate in the biggest yearly global athletic event.
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In joining forces with Pepsi MAX ambassadors, including football legends like Leo Messi, Vini Jr., and Euro-winning Lionesses star Leah Williamson, Burna Boy encourages fans to share their best dance moves or ball skills by posting them to TikTok using the hashtag #PepsiKickOffShow. Fans worldwide will tune in to watch the must-see performance by Burna Boy, known for his characteristic soulful afrobeat vibes.
In response to the announcement, Burna Boy expressed his excitement to perform at the UEFA Champions League final, stating that he’s a huge football fan and that music and football are the ultimate combinations. He promised to bring his best to Istanbul and make magic on the Pepsi stage, saying, “The world ain’t ready for what we have in store!”
Burna Boy’s inclusion in the UEFA Champions League final kick-off concert is a testament to his growing global influence and the widespread appeal of African music. As one of Africa’s biggest music exports, Burna Boy has continued to captivate audiences with his unique sound and energy. This performance at the UEFA Champions League final is expected to be one of his biggest performances yet, and fans can’t wait to see him take the stage in Istanbul.